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| Built to Last: Successful Habits of Visionary Companies ： ウィキペディア英語版 |
Built to Last: Successful Habits of Visionary Companies
''Built to Last: Successful Habits of Visionary Companies'' is a book written by Jim Collins and Jerry I. Porras. The first edition of the book was published on October 26, 1994 by HarperBusiness.〔(【引用サイトリンク】publisher=goodreads.com )〕
==Background==
The text outlines the results of a six-year research project into what makes enduring great companies. Two primary objectives for the authors’ research were: “to identify underlying characteristics are common to highly visionary companies” and “to effectively communicate findings so they can influence management.” The research conducted by Collins and Porras and articulated in ''Built to Last'' is presented with examples based on stories and validated by research data. The book is "one of the most influential business books of our era."〔See (Was Built To Last Built To Last? )〕
抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』
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